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Benefits2010 Cycle-MK Challenge
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Back from a ride around Willen Lake at the World Vision Environment Day 30th June
NHBC ride through Shenley Wood
Cycle your Heart out launch
NHBC ride through Shenley Woods
Will two wheels be enough?
Baker Tilly picnic in the park
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CASE STUDIES
CASE STUDIESThe Cycle-MK Workplace Cycle Challenge 2010 was part of the Finding New Solutions Bike-to-Work programme. The Challenge engaged 76 organisations and over 1,100 people, with 163 people getting back on their bike for the first time in over a year.
Stats to date
2,039 PEOPLE
105 ORGANISATIONS
200,145 MILES
1,201 NEW CYCLISTS
20,265 TRIPS
33,234 KG CO2
Participant breakdown
61% of participants were new or occasional cyclists
Four weeks after the Challenge:
- 79% of new cyclists reported that they intended to cycle more in the next 6 months
- 42% of occasional cyclists reported that they intended to cycle more in the next 6 months
Participant feedback
“ After 25 years of non-cycling I now enjoy riding my bike. I take the children out, ride to work and enjoy riding every day. (new cyclist) ”
“ Although I cycle to work every day anyway it has reminded me that I can also cycle to the shops. Also I now cycle more with my partner for leisure purposes. (regular cyclist) ”
“ The Challenge reminded me that cycling is fun and I've been saving money on petrol! I hadn't cycled much over the winter but I will try and do so this year. (occasional cyclist) ”