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The Wight Wheels Cycle Challenge 2010 was part of the Finding New Solutions Bike-to-Work programme. The Challenge engaged 57 organisations and over 830 people across the Isle of Wight, with 137 people getting back on their bike for the first time in over a year.
60% of participants were new or occasional cyclists
“ I have felt fitter since I've starting riding my bike more often and want to improve my fitness further. (new cyclist) ”
“ Thanks so much, my wife and I both participated and now we have 2 road bikes and cycle all over the island. You have changed our lives. (new cyclist) ”
“ I discovered it was not as far as I thought to cycle to work, reduced parking fees and felt healthier. (occasional cyclist) ”